1.First SmartSender processes your current subscribers or prospect file through MSNI’s SmartValidate service.
2.On the remaining “valid” email addresses, SmartSender then sends out an email message to the remaining subscribers or prospects.
3.Upon your subscribers or prospects receiving an email message, they confirm if they want to receive future email offers from your company or brand.
SmartSender eliminates the possibility of having non-responding subscribers that no longer have an interest in your email offers. Once your white-listed opt-in email file is built, you can start marketing your brand offers to your new opt-in file either externally or SmartSender can do it for you.